While reading text your brain will bulk recognise what it interprets as common phrases and sentence fragments to build an internal lexical model to then interpret. After a while as you get more proficient at reading this becomes a mostly subconscious operation, which then hands concepts from what it’s read to your front of mind to further deal with.
If you blend contradictory common phrases together your brain will bounce through the phrase/fragment recognition part fine. Then it will trip over the lexical parsing of them, suddenly requiring a lot more mental horsepower to figure out what’s going on. Basically your front of mind task will be interrupted by your subconscious task basically going “what the hell is this!? I can’t make sense of this, you have a look” as it dumps a jumble of words on you.
For example, has anyone really been far even as decided to use even go want to do look more like? That phrase broke the internet about 10 years ago and it’s a pretty good example.