Honestly as much as I dislike it raising in price, if this is a price increase for the initial release that's completely fine due to the fact that the game is definitely worth more than they're selling it anyway, plus I give them props alone for releasing the fact that they are going to raise the price because most Studios would just have this really good deal and then raise the base price after the sale never letting anyone know ahead of time
You apparently haven't watched the video. He explicitly said they wanted to raise it on release but have to do it earlier because of some steam policies