Yeah, the more I think about it, I think you’re right. It’s possible they didn’t because they wanted to bookend it with stuff about the pilot.
The episode as well was a decent one-episode-and-done thing, with a few threads they left open to explore later. But I agree that if they’d begun with the memory loss and cages, and worked backwards from there, it would have been “cooler” and more emotionally effective.
The episode wasn’t a bad one. It wasn’t a great one. It was solid. Given how many fans have said they want Trek like this, it’s probably serviceable and “good enough” for the season.
I’m looking forward to some cooler episodes, though. The first 3 spoiled me, I liked them a lot.