His first show brought in over 26 million “video views,” which is a Twitter metric that records a view as anyone who watches a video for more than 2 seconds. While the metric’s reliability has been questioned, it has nevertheless declined significantly since the show’s launch, with Carlson’s most recent show only...
More interesting to me would be the video completion rate. It’s ridiculous to claim two seconds as a video view. Their VCR is probably less than 10% of the people that start to watch. Most of his tv audience was too lazy or asleep to change the channel but on Twitter it’s just a matter of swiping your finger across the screen.
Views for Tucker Carlson’s new Twitter show have dropped 86 percent since its launch ( deadstate.org )
His first show brought in over 26 million “video views,” which is a Twitter metric that records a view as anyone who watches a video for more than 2 seconds. While the metric’s reliability has been questioned, it has nevertheless declined significantly since the show’s launch, with Carlson’s most recent show only...