Went into a Safeway to shop today and was appalled at the prices, so appalled that I formed boycotts for several gouged products, such as Doritoes and certain deodorants, including one I've used for two decades now. Noted the brands and will not buy ever again. That's how you combat greed, comprehensive and unwavering, mass scale boycotts that never relent, even when the prices fall and the company apologizes. Never forget. They're manufacturing poverty, like assholes, so respond.