Formally, this is an example of positive punishment where the addition of a stimulus decreases the likelihood of the target behavior occuring again.
Negative reinforcement refers to subtracting/removing a stimulus to increase the likelihood of a target behavior (think reducing a prison sentence for good behavior).
This gif is a classic. On fleek was slang kids used over a decade ago. My nephews and nieces used it all the time, and I had fun ruining it by overuse. Nothing kills slang faster than an old guy “pretending” to be hip.
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